Mattel has introduced the new Hot Wheels id which will let kids race with their NFC enabled Hot Wheels Cars on its Smart Track. The new Hot Wheels Cars can also be scanned into a free iOS app which acts as a virtual garage for multiple car owners, kids can track speed and laps via infrared sensors in the Hot Wheels Race Portal, which scans in your cars and connects to classic Hot Wheels tracks.
Sounds great.. right?
Pricing and Availability:
The set is available exclusively at Apple.com and Apple stores, and an Android version of the app will be available on Google Play on July 10th. Individual Hot Wheel id vehicles cost $6.99 (INR 489), while the Race Portal, which includes two id cars, is $39.99 (INR 2,795). The Smart Track Kit, which comes with two id cars, the Smart Portal and 16 track pieces, costs $179.99 (INR 12,579).
Talking about speed: Have a look at the Cherry Red Edition of Koenigsegg Jesko
How it works?
For kids who already own Hot Wheels tracks, they can just use a phone or the Race Portal to scan in the new Hot Wheels id cars, which have NFC chips on the bottom to store the car’s performance data.
The edge behind the Smart Track Kit is that it would be the included booster for launching the cars, which Hot Wheels says that it’s the fastest and most powerful ever launcher for Hot Wheels Cars ever, and being able to track distance and speed with the Smart Track’s 16 USB-connected pieces.
Various other companies have tried to bring in the digital abilities to their physical toys but never really had a big success with it like Anki Drive that was launched as an Apple exclusive which works as a smartphone-controlled racing game with a similar focus on stats.