Expanding its presence in the tech-based services in the country India’s Richest Person Mukesh Ambani’s Jio has quietly made its entry to the Grocery delivery services in India with JioMart. It will take on the well-known grocery delivery services like BigBasket, Grofers, Amazon Prime Now and more available in India.
Since the launch of Jio in 2016, the company has expanded its presence in the tech services with Jio GigaFiber launched earlier in 2019, AJIO e-commerce store, Jio Saavn, Jio Gate apartment security app and much more.
Earlier this year the service was initially launched as Pilot for Jio users in three cities Navi Mumbai, Thane, and Kalyan of Maharashtra but today the company made the service official with plans to expand the service to Pan India in 2020. A dedicated website of JioMart is available now with a tagline “Desh Ki Nayi Dukan” where the users can buy over 50,000 grocery products including everything from daily essentials and veggies to skincare and household items.
Currently, the website is not taking orders but just a landing page available with a form to register your interest in JioMart. It is also offering benefits worth Rs. 3,000 for those who pre-register on the website. It is also mentioned on the website that JioMart will bring free home delivery (with no minimum order value and an express delivery option) and no-questions-asked return policy. Also, the website claims that it will offer ‘never seen before savings’ means it will offer cheaper prices than any other service.
JioMart will be operated under Reliance Retail and the company is looking to connect over three crore offline retailers to over 20 crore households in the country. JioMart has adopted a similar approach like Amazon Prime Now and Grofers – building an online-to-offline (O2O) marketplace which means that it would be sourcing grocery and household items for delivery from nearby offline retailers and as per the reports mostly the company will deliver from Reliance Fresh outlets.
The website mentions that Android and iOS apps will be available soon.